Tough Love

They don’t make them like this anymore - until now. Our Tough Love fabric is mostly rigid and designed to hold its shape, but yields to your body like it was made just for you. From roomy wide legs to bold statement flares, our sturdy Tough Love construction makes every pair look like an authentic vintage find, without having to be broken in.

Our denim is designed in Los Angeles with the planet in mind and produced using eco-conscious practices and recycled materials to cut down on waste. We balance the best of nostalgic fits with modern eco-friendly practices.

Go ahead and say they’re vintage - we won’t tell.