The new nostalgia.

At Daze, we see denim as the most timeless and adaptable fabric — the perfect canvas for every wearer’s aesthetic aspirations. Using modern eco-friendly practices, we reinterpret our favorite elements of the past while looking forward to the future. We use sustainable fabrics and partner with factories that minimize the amount of chemicals, energy, and water that go into making the perfect pair — because being wasteful is so yesterday. Daze doesn’t aim to reinvent the wheel, but rather to rework a basic with fresh eyes and honest intentions while honoring classic silhouettes.